Website Copy That Explains the Offer and Moves the Visitor Forward.
Most websites have a copy problem, not a design problem. The layout functions, the visuals are fine, but the words describe the business instead of talking to the person reading them. When copy is written with a specific reader and a specific action in mind, it performs differently.
We write website copy from the opening headline to the footer, working from a brief that covers audience, conversion goals and existing materials. For businesses operating in both French and English markets, each language version is written for that audience, not translated from one to the other. Translated copy almost always has a detectable flatness.
The delivery includes a DOCX structured by page and section for clean CMS integration, annotation notes explaining the decisions behind key copy choices, and one revision round if the draft needs adjusting against the brief.
What this covers
- Homepages and landing pages
- Service and product pages
- About and team pages
- Contact and conversion pages
- Navigation and microcopy
- Meta descriptions on request
New site launches, rebrands, businesses entering French or English markets, anyone whose website describes rather than sells.